David Stern Approves Jersey Ads Which Hopes To Add $100 Million In Revenue

21 Jul


NBA commissioner David Stern and the Board of Governors recently held their annual summer meeting which resulted in the agreement of some major changes to how the game will be played in the future. Some of which were changes in instant replay and putting small advertising patches on jerseys which is also done overseas in Euro leagues. The league looks to generate up to $100 Million in revenue by adding these patches as soon as the 2013-2014 NBA season. What do you LIFERS think, as sports fans do you think this takes away some integrity from the game or is this no big deal?




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